Shopify makes selling easy. Ranking is another story. Duplicate URLs, thin collection pages and app-heavy themes quietly hold stores back. We fix what Shopify gets wrong and build the pages that bring in buyers, not just browsers.
Selling online is a different game from generating leads. Our team knows product feeds, collections and checkout funnels as well as it knows search.
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Shopify is brilliant for running a store, but some of its defaults work against you in search. Generic SEO agencies often miss them. We start here.
The same product lives at several collection-based URLs, splitting authority between them.
Every URL is forced into /products/, /collections/ or /pages/. You need to work around it, not against it.
Collections often show products with no text at all, so Google has little reason to rank them.
Every installed app adds scripts. Together they slow pages and hurt Core Web Vitals.
Filtered and tagged URLs multiply fast and waste crawl budget on near-identical pages.
Colours and sizes can create extra URLs and mixed signals if they are not handled carefully.
One of the most common Shopify issues: a single product reachable at several URLs. We point every version to one canonical page.
Every Shopify store runs on three kinds of page. Each one targets a different kind of search, and each needs a different approach to rank.
Collections target broad, high-volume searches. With the right content and structure they often out-earn individual products.
Product pages win specific, ready-to-buy searches. They need detail, trust and rich results to stand out.
Guides and comparisons catch shoppers early, build trust and pass authority to the pages that sell.
From the first audit to ongoing growth, every service is built around how Shopify works and how shoppers actually search.
A full review of your store: duplicate URLs, indexing, speed, apps, content and competitors, with a prioritized fix list.
High-intent keywords mapped to the right collection or product, so every page has a clear search to win.
Canonicals, sitemaps, robots.txt.liquid, redirects and structured navigation, set up the right way.
Titles, descriptions, images and internal links that help products rank and convince shoppers to buy.
Helpful intro copy, FAQs and smart linking that turn thin category pages into ranking assets.
Leaner themes, fewer apps and optimized images for Core Web Vitals that pass on mobile.
Price, stock and review stars in search results, so your listings stand out before anyone clicks.
Buying guides, comparisons and digital PR that earn links and send authority to your collections.
Clear product data, schema and content that help your products appear in ChatGPT, Gemini and Google AI Overviews.



















Two listings can rank side by side and get very different results. The one showing price, stock and review stars looks more trustworthy and usually wins the click. Most Shopify themes only add part of this markup. We complete it.
Price, currency, availability and shipping details that Google can show right in the results.
Genuine ratings from your review app, marked up so stars can appear under your listing.
Product data that matches your Google Merchant Center feed, for free listings and Shopping visibility.
Illustrative example of a product listing with and without schema.
We hold every important page in your store to the same standard. Here's what we check on the two page types that matter most.
Some stores need a fresh foundation, others need rescuing. We adapt the work to where you are right now.
Set up collections, URLs and schema properly from day one, so you are not fixing it all later.
Moving from WooCommerce, Magento or another platform? We map every redirect so rankings come with you.
We audit your apps and theme, remove what is not earning its keep and speed up every page.
Lost rankings after an update or redesign? We find the cause and build a clear recovery plan.
Thousands of products and variants handled with templates, rules and smart internal linking.
Shopify Markets set up with the right domains, languages and hreflang for every country.
Every shopper who finds you on Google is one you did not pay an ad platform for. We help your store earn more of them, month after month.
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Years of Experience
SEO Experts
A clear, phased plan. Nothing touches your live theme until you have seen it and approved it.
Send us your store URL and we'll review it the way Google does. You'll get a clear, prioritized list of the fixes that would bring in more organic orders, with no jargon and no obligation.
Your free audit coversProducts reachable at more than one address.
Which apps and theme files slow you down.
Missing product, price and review schema.
The categories with the biggest upside.
Illustrative example of the fixes we flag on a collection page.
What store owners ask us most. If yours isn't here, just ask.
Yes. Shopify handles a lot of basics well, like hosting, SSL and mobile themes. But it also creates duplicate URLs, forces a fixed URL structure and makes it easy to slow your store down with apps. With the right setup, Shopify stores rank very well.
We make sure every product links to its main /products/ URL, set correct canonical tags in your theme and clean up internal links that point to collection-based versions. The result is one strong URL per product.
Shopify doesn't allow that, and you don't need to. We work within it by focusing on clear handles, strong internal linking, breadcrumbs and canonicals, which is what search engines care about.
Collections target broad searches like "men's running shoes" that have far more volume than individual products. With helpful content and good structure, they're often a store's biggest source of organic revenue.
No. We test changes on a duplicate theme first and only publish with your approval. Speed work usually makes your store noticeably faster.
Yes. We work with standard Shopify and Shopify Plus stores, including large catalogues, multiple markets and headless setups.
Yes. We map every old URL to its new Shopify URL, set up redirects, check everything before launch and monitor closely afterwards, so your rankings and traffic come with you.
Technical fixes and schema can show results within a few weeks. Most stores see clear growth in organic traffic and revenue within three to six months.
Yes. Our writers create original product descriptions, collection copy, buying guides and blog posts that match your brand voice and target the searches your customers use.
We track organic revenue, orders and conversion rate alongside rankings and traffic, using Shopify analytics and Google Analytics, so you can see exactly what SEO is earning.